Archives for the ‘eBiz eXtra’ Category
How Social Media and E-mail Marketing can work together – eBiz eXtra, Issue 7
By ebiz Insider Staff on Fri (3/19/10) in eBiz eXtra | 0 Comments
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| Broadening broadband: FCC submits plan to congress
The Federal Communications Commission (FCC) on Tuesday submitted a 10-year plan to congress that would make high-speed Internet available to 100-million homes in the United States. This is a big leap, as today only about half the nation’s population has broadband access. Internet Retailer reports what impacts this plan could have on eCommerce. Video and other rich media could become more widely used sales and marketing tools and in general, make browsing and buying online faster and easier (and even possible) for customers presently on dial-up. On the contrary, the article explains people without access to high-speed Internet are also likely to have lower income levels, meaning increased speed may not significantly increase sales. Still, one industry source told IR, “Every additional customer has some, even small, amount of buying power, so having them more online would be a good thing.” Learn more about the FCC’s plan. More information on the FCC official broadband plan. |
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| China will have more mobile web users in 2010 than the entire population of the United States.
-eMarketer |
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Solid Cactus, Inc. has designed or redesigned more than 3,000 e-commerce sites. Solid Cactus is an Inc. 500 company and was named one of the "Best Places to Work in Pennsylvania" in 2006 and 2007.
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5 Common SEO Mistakes You Could Be Making – eBiz eXtra, Issue 6
By ebiz Insider Staff on Fri (3/12/10) in eBiz eXtra | 0 Comments
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| New research: An inside look at the people who use social media
Shop.org reported Monday that its sister organization, Retail Advertising and Marketing Association (RAMA) released up-to-date research and statistics on the use of social media. The report, Social Media: An Inside Look at the People Who Use It, shows who is using social media and how these online consumers make it part of their everyday process for shopping. For instance, social media users are more likely to share and seek advice, as the results show 71.8% communicate with others after a product search, probably through a mobile device. Also, Facebook still ranks number one among woman and the 18-34 age group. The report shows online shoppers largely rely on blogs, e-mails and Internet display for information. |
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| Face-to-face communication is still the #1 trigger for someone to perform an online search.
-Retail Advertising & Marketing Association |
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Solid Cactus, Inc. has designed or redesigned more than 3,000 e-commerce sites. Solid Cactus is an Inc. 500 company and was named one of the "Best Places to Work in Pennsylvania" in 2006 and 2007.
All posts by ebiz Insider Staff | E-Mail the author
5 Web Design Facts Every Merchant Should Know – eBiz eXtra, Issue 5
By ebiz Insider Staff on Fri (3/5/10) in eBiz eXtra | 0 Comments
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| Yahoo! turns 15, celebrates successes: CEO reflects with reporters at press conference March 1, 2010 marked the 15th anniversary of Yahoo!’s incorporation (although the company was formed in 1994). For the past decade and a half, the company has been providing content, search, e-mail, small business tools and a slew of other web-related services to individuals and companies. CEO Carol Bartz held a party/press conference at the Yahoo! headquarters, where technology reporters shared in the celebration, keeping the press pass in full sight, of course. Quentin Hardy of Forbes shares highlights of the occasion in a post on the magazine’s technology blog, Velocity. He debunks the myth that Yahoo! is for sale, gives the skinny on it being neck-in-neck with Google for mobile users, how more content and customization options are on the way, and how Yahoo! wants to be the center of every mom’s life. Read the comprehensive report.
More on Yahoo!’s birthday around the web: |
Make your blog posts easier to read by using lists, bullets, images, subheads, and other formatting techniques.
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Solid Cactus, Inc. has designed or redesigned more than 3,000 e-commerce sites. Solid Cactus is an Inc. 500 company and was named one of the "Best Places to Work in Pennsylvania" in 2006 and 2007.
All posts by ebiz Insider Staff | E-Mail the author
13 Ways to Engage Your Facebook Fans – eBiz eXtra, Issue 4
By ebiz Insider Staff on Fri (2/26/10) in eBiz eXtra | 0 Comments
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| Big Jump in Small Businesses Using Social Media
The number of small businesses thinking big with plans for social media has doubled. Chief Marketer reports 24% of small businesses are using social media, up from 12% last year (Small Business Index). Nearly half of companies surveyed anticipate these new channels will be profitable. The study reports business owners are turning to social media to expand marketing efforts, attract new business, and engage customers. While, according to the study, social media ranks third in the investments entrepreneurs want to make in the next year, some have their reservations: about half of the respondents worried about the time investment and 17% feared social media would open a channel for criticism. Learn more. |
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| 53% of Fortune 500 companies have no natural search visibility for their most advertised keywords.
–MediaPost.com |
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| eCommerce News of the Week |
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Solid Cactus, Inc. has designed or redesigned more than 3,000 e-commerce sites. Solid Cactus is an Inc. 500 company and was named one of the "Best Places to Work in Pennsylvania" in 2006 and 2007.
All posts by ebiz Insider Staff | E-Mail the author
The #1 social media site for shoppers is… eBiz eXtra, Issue 3
By ebiz Insider Staff on Fri (2/19/10) in eBiz eXtra | 0 Comments
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eCommerce customer satisfaction near all-time high
Online retailers are making customers happy. The 2009 American Customer Satisfaction Index (ACSI) reveals the eCommerce industry has a higher customer score than the traditional retailers and finance/insurance sectors. With a score of 81.4, the ASCI rating are near the industry’s record high. Topping the list of major retailers surveyed are Netflix, Amazon, and Newegg. Claes Fornell of the ACSI says competitive pricing, free shipping promotions, and better on-site search contributed to the happiness of online shoppers. Read the story. |
In addition to Google Alerts, try using SocialMention.com for detailed, personal reports that not only include social media mentions, but also include stats and ratings for passion, sentiment, reach, and strength.
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| In its first few days, Google Buzz already surpassed nine-million posts.
–Mashable |
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Solid Cactus, Inc. has designed or redesigned more than 3,000 e-commerce sites. Solid Cactus is an Inc. 500 company and was named one of the "Best Places to Work in Pennsylvania" in 2006 and 2007.
All posts by ebiz Insider Staff | E-Mail the author
